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V&A Palindrome

Absolutely brilliant work by TROIKA!

The V&A commissioned TROIKA to create a permanent sign for the V&A entrance leading from the South Kensington tube station to the Museum.

 Troika responded to this brief with ‘Palindrome’, a kinetic sign that recognizes the rich collection of the V&A as one of the worlds most fascinating treasure homes collecting over 3,000 years worth of cultural artefacts from the world’s most established cultures.

Read Creative Review’s write-up on the deconstruction of the V&A.

Reblogged from jonathanmoore